Have you ever wondered why so many small business owners put off the idea of having a logo design and a consistent set of marketing material for their newly launched business or website?…

“…because they are rarely explained the benefits of it. So as a result, they don’t consider logo design as an effective word of mouth marketing tool…”

Now Without Wasting Anymore Time I Am Going To Tell You The Untold Benefits Of Having A Professional Business Logo Design Right Here…

• To Make Your Small Business Look “BIG” and “PROFESSIONAL”
  Even if you are operating from the garage of your home, you have to present your business in an impressive manner to win business from your clients. A well-thought out logo design and marketing material can do the job for you.

”A professional custom logo design will save you from the embarrassment you’ve been facing while handing over your business card with perforated edges or flyers printed with Microsoft clipart because they give the impression of you being small and unprofessional

• To Establish Trust & Credibility
  In order to observe sales and consistent sales from your clients, you have to make them believe that you are good enough to deliver on your promises. If your logo and marketing materials scream “amateur” or mom and pop”, trust me you won’t be doing business for long, if any.
  
  
• To Stand-Out From Your Competition.
  You should be on the forefront of your potential customers’ mind when they are about to buy the product or service you sell.  A well-designed logo and graphics on your business materials can not only make your business memorable buy they can also communicate the competitive edge you have over your competition

Thailand-Logo-Design

Many amongst you would have seen the great logo design of Thailand. Have you ever seen the worst and controversial logo designs that the country has produced? Yes! There are many logos designed by the creative designers for Thailand that does not make any sense of a logo and portray nothing but blunders. Here are a few controversial logo designs from Thailand that will make you say: What’s so great about logo design Thailand?

1. TREEWORLDTHAILAND.COM LOGO

Treeworld-Logo

Have you guessed what the preceding logo is all about? You would have thought that this logo has something to do with global warming as the slogan in logo depicts: “Save the world”. This is a logo of “The Original Idea T-shirts” but if the logo has something to do with the t-shirts; then what in this logo depicts the concept of t-shirts? Wouldn’t it be better if treeworldthailand.com had featured their t-shirts on empty branches of a tree?

2. LOTUS GARDENS LOGO

Lotus-Gardens-Logo

Did you get something out of the preceding logo design? Does the Thai mascot in logo carrying a lotus makes any sense to you? You might have thought what’s wrong with this logo design; the logo portrays the name “lotus gardens” but the fact is; this is not a logo of garden. In fact, it is a logo of luxury village located by the sea in Phuket, Thailand. The question arises if the logo belongs to luxury village then: Where is an element of luxury in this design?

3. ONE-TWO-GO LOGO

One-Two-Go-Airline-Logo

One-Two-Go! Does the name suggest you some kind of a racing event? Although, the name, One-Two-Go is quite unique but the logo has not been designed to portray any racing event. This is a logo design of Bangkok low-cost airline. Although, the color used in the logo design reflects the national colors of Thailand but distorted shapes portray nothing more than haphazard illustration of an airline. Do you think One-Two-Go logo truly represents an airline?

4. ASPERY LOGO

Aspery-Hotel-Logo

Have you heard the name, ASPERY before? If you have not; then this name won’t remain a mystery for you anymore. ASPERY is actually the name of a lifestyle hotel situated in Phuket, Thailand. Although, the gold color may have something to do with luxury but the circular rings in ASPERY’s logo fail to depict the brand identity of the hotel; moreover, the logo looks languid and dreamy. Don’t you think that red color is a better choice for hotels?

You would have realized by now that Thailand or Bangkok logo design is not always as great as you believe them to be. Only a minor mistake in a logo design can ruin your brand image for ever just like the preceding logo designs of Thailand. Hence, in order to make your logo design a successful brand identity; you should make sure that your logo covers every aspect that portrays the right message about your business to the customers.

Today, the business world is awash with logos, wherever you see, you come across them such as in television commercials, trucks, billboards, flyers etc. So the important thing here is to have a logo that stands out and has a meaning in order to have an impact on the sub-conscious mind of your potential or existing customer.

Designing a logo is more like a math’s equation which is not that easy to develop. This equation needs several essential elements that are sent out for the customer’s digestion. These elements must be incorporated in the logo design otherwise they won’t convey the required message to the viewers. Same goes with the plastic surgery logo design.

Now, let’s look at some of the worst plastic surgery logo designs:

Carruthers.net:

Carruthers-Logo

Jean Carruthers and Doctor Alastair are famous Vancouver physicians specializing in plastic surgery, dermatology and oculoplastic surgery. They are renowned for their advance researches in plastic surgical and rejuvenating facial procedure. But their logo cannot be counted as world famous as it fully lacks the elements of plastic surgery logo design.

Ask yourself, does it look like a cosmetic surgery logo in any way? Can you get the idea behind the logo at the first glimpse? It is not expressing the right image; in fact it is not giving any image at all.

Let’s start with the color scheme; the light golden color is not suitable for a plastic surgery logo design in any way. Blue could be used in this logo as it is considered to be the most popular in plastic surgery logo designing and can be seen being extensively used in medical, government and cosmetic surgery logos. The logo of carruthers.net only consists of the name of the plastic surgeon with stylized “C” which is not pointing out the main idea behind the logo.

South Jersey Plastic Surgery And The Center For Aesthetic Laser:

TopPhysicians-Logo

South Jersey plastic surgery and the centre for aesthetic laser is fully dedicated to providing exceptional plastic surgery experience with an exceptionally weird logo. Can you even get an idea what this logo is all about? Can you tell if this is a plastic surgery logo design? The logo is too messy and crowded giving a very confused image. It is more like an environmental logo depicting a leaf and green color all over it. A perfect logo conveys the message effectively but this one will totally confuse the viewers until they read the text.

Blue Wren Surgical:

Blue-Wren-Logo

Blue Wren surgical is a plastic surgeon specialist located in Bunbury, South Western Australia. Have a look at the logo, can you point out one single attractive element of this logo design? There is nothing in the logo except one BlueWren placed on top of the text “Blue” which is also the name of the plastic surgery specialist. Everything is blue in the logo which is also giving a very deadening look. To put it simply, Blue Wren surgical logo is totally unattractive, indistinctive and too much draggy.

Thereby, what did u discover by the preceding discussion? You must have got it by now that a single defect in cosmetic surgery logo design can destroy your overall brand image. Therefore, to merely design a logo is not an issue, but one must make sure the plastic surgery logo design is unique, flawless and interesting.

It’s a safe bet that 90% of the web surfers and bloggers have seen the below listed imitated logos of these famous products/ businesses and they have thoroughly enjoyed and understood the idea behind these imitations. Ever wondered why?

Logos-In-Recession

The reason for the huge appreciation and views these logos received is not really hard to comprehend and understand. We were all headed to the same edge of the cliff to fall into the abyss of disastrous recession. So in a way we all felt ourselves connected to these graphical presentations of the global economic meltdown.

Designers behind these logos not only made a good deal of goodwill and appreciation for themselves but also in an unprecedented way helped these giants send the message of the nuisance they were having in the recessionary periods. This is what can be termed as Time Machine Branding.

Logo is a very important part of every business owner’s branding strategy and these strategies keep changing from time to time. In recession times these logos helped these businesses convey the message to their dedicated customers and followers about the problematic economic state of the business.

Well, the Ice Age of Recession is almost over and the dawn is not far, its time to raise the chin up and revegitate the business world with new innovative business ideas in all aspects. In order to reintroduce these businesses out to the world there has to be a fresh rejuvenated branding strategy.

Logos are the flag bearers of any brand and its branding strategy, doesn’t matter which category or market it targets. So it’s time we do it again for these brands.  Just like the recession logos, post-recession logos will convey the message to the customers about the reviving financial state of these brands and shake their recessionary habits.

Here are some of these post recession logos.

Logos-After-Recession

So what do you make of it? Your feedback will be appreciated.