The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Logo Design Trends Logos - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

In contemporary times, the environment has speeded up and every day you see the revolution in technology, organizations and similarly logo designs. Every year, new logo design trends are unveiled and professional designers adopt the new trends and accordingly incorporate them in their designing. 2009 unveiled the following top 10 logo design trends:

10. VARIDOT LOGO DESIGN TREND

VARIDOT trend spots a logo on the basis of a dotted pattern. Each dot in VARIDOT logo portrays a unique feature of corporate firm. Using the dots with perfection to create distinct shapes is the quality of VARIDOT logo design.

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Varidot logo 1

Varidot 2 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Varidot Logo 2

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Varidot Logo 3

9. 80’S GEOMETRY LESSON LOGO DESIGN TREND

You can say the 2012 Olympics logo has given rebirth to 80’s geometry lesson concepts about the logos. Today, 80’s logo design concept of abstract shapes and bright colors has been brought back in the logo designing industry.

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S 1 Retro Logo

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S 2 Retro Logo

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80s 3 Retro Logo

8. RECYCLING LOGO DESIGN TREND

Environment sustainability has become a core issue for the world. Today, organizations alongside their logos for business are also bringing the world to awareness through recycling logos. Recycling logos usually features the environmental products or services.

recycle 1 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Recycle 1 Logo

recycle 2 logo design copy - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Recycle 2 Logo

recycle 3 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

recycle-3-logo-design

7. ARABESQUE LOGO DESIGN TREND

ARABESQUE logo design trend reflects the Arabian art of calligraphy. Logo designers use all wits of graphic design to draw the complex figurative patterns and express the perfect illustrations of passion with beautiful creations.

arabesque 1 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Arabesque 1 Logo

arabesque 2 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Arabesque 2 Logo

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Arabesque 3 Logo

6. CONCEALED LOGODESIGN TREND

Nowadays, concealed logos have been in use preferred by many businesses. It’s just like solving a riddle and viewers too are excited to figure out the message concealed behind such logos.

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Concealed 1 Logo

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Concealed 2 Logo

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Concealed 3 Logo

5. PICTOGRAMS LOGO DESIGN TREND

Pictograms communicate nonverbally about the brand image of a corporation. A pictogram logo is easier to decipher as compared to the concealed logo design. The key element of pictograms logo is the visual cues.

pictogram 1 logo design copy - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Pictogram 1 Logo

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Pictogram 2 Logo

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Pictogram 3 Logo

4. ENCRUST

ENCRUST logo design trend features the symbolic texture in style. Scaling is the principle to cope with ENCRUST logos. ENCRUST is a unique trend since it uses more than 1 layer.

encrust 1 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Encrust 1 Logo

encrust 2 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Encrust 2 Logo

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Encrust 3 Logo

3. ORIGAMI LOGO DESIGN TREND

The origami theme reflects logo designer’s expertise of the creative artwork. Origami logos are the choice to create corporate monograms. The specialty of Origami theme is the Japanese style of small folds.

origami 1 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Origami 1 Logo

origami 2 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Origami 2 Logo

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Origami 3 Logo

2. PSYCHEDELIC LOGO DESIGN TREND

Psychedelic logo trend features the use of multitudinous colors and shapes outburst together into a scene. Psychedelic trend is usually used to portray the events and celebrations by the organizations.

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Psychedelic 1 Logo

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Psychedelic 2 Logo

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Psychedelic 3 Logo

1. TYPOGRAPHIC LOGOS

Typography logo design trends would never become obsolete since typography features all essentials of logo designing: quality, simplicity, significance, brand image and balance. Business logo having creative typography gives it a unique image.

typography 1 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Typography 1 Logo

typography 2 logo design - The Top 10 Logo Design Trends of 2009 – Unveiled At last!

Typography 2 Logo

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Typography 3 Logo

Preceding logo design trends were favored by the famous logo designers in 2009 and the companies that had their logos designed on these trends did give a professional and unique look. How will the same designing trends do in 2010 is yet to be judged. Every year there are new trends and designs that are the highlight. Let’s wait and see what the 2010 trends were and how they turned out to be at the end of the year.

Top 10 Biggest Logo Design Mistakes

logo mistakes banner - Top 10 Biggest Logo Design Mistakes

A logo designing mistake can tarnish your brand image. Professional logos designers are aware what is MORE or LESS to a logo or one can say that the logo designing expert knows what is RIGHT or WRONG when it comes to designing logos. Custom professional and experienced logo designer can detect even a minor flaw in company logos designs.

How have brands helped themselves to fall flat?

Let’s take a look at the worst brand identities to find out the causes regarding the brand collapses:

London 2012 Olympics Logo

Designed by Wolff Olins

Over the years, Olympic logos have usually featured the host nations with their emblems reflecting the traditions of the place where the event has been held. The London 2012 Summer Olympics logo is rather different and the worst logo that has ever been designed for the Olympics. The logo represents 2012 as a design aiming to invite the world to be involved in the multisport event.

London 2012 Olympics Logo Design - Top 10 Biggest Logo Design Mistakes

London 2012 Olympics Logo

Here are the blunders associated with the 2012 Olympics Logo:
1. The jagged edges in the logo don’t allow “2012” to appear properly.
2. The 5 Olympic logo rings appear very dim in the intense color.
3. Except the simple text “London”; there is no emblem in the logo to portray the Olympics host.

Can you see anything unusual in that logo?

Cover the Earth Logo

Designed by George W Ford

Sherwin Williams is a paint company which has the logo rightly named as “Cover the Earth”. The logo is very much outdated and awful but the amazing fact is that the company thinks that the logo is fine.

Cover the earth logo design - Top 10 Biggest Logo Design Mistakes

Cover The Earth Logo

Here are the flaws:
1. The tagline “Cover the Earth” in paint makes no sense, although, it’s yet a mystery how that logo has survived for 100 years.
2. The logo posses sloppiness and appears to be badly designed.

Would you like your Earth to be covered in red paint?

Check Point Software Technologies Logo

Designed by a 6 year old

Check Point, the global provider of IT Security Solutions has one of the worst logos of all times. The logo was designed by the Check Point’s CEO, Gil Shwed’s 6 year old daughter.

Checkpoint software technologies logo design - Top 10 Biggest Logo Design Mistakes

Checkpoint Software Technologies Logo

Here are the blunders:
1. The logo has no definite checkpoint that can be identified.
2. The logo looks unprofessional to represent the company.

Is it a wise move to let a 6 year old design your corporate logo?

MobileMe Logo

Designed by Apple Inc

MobileMe is a subscription based collection of online services offered by Apple Inc. The logo resembles with the Windows Me logo; and lacks several essential designing attributes.

MobileMe logo design - Top 10 Biggest Logo Design Mistakes

MobileMe Logo

Here are the blunders that the Mobile Me logo has:
1. It would have been better if the designer had used the mobility in a design rather than the ego stroke “me”.
2. The banners cluttered with the cloud are confusing and don’t make sense.

What do you think about the suspicious cloud?

Buffalo Sabres Logo

Designed by Anonymous

Buffalo Sabres, the professional hockey team is the member of North East Division of the Eastern Conference of National Hockey League (NHL). It is also called as BUFFASLUGS due to the criticism that it has had.

buffalo sabres logo design - Top 10 Biggest Logo Design Mistakes

Buffalo Sabres Logo

Here are the blunders that Buffalo Sabres logo holds:
1. The logo represents the NHL team as the slugs than the sabres.
2. The logo is too generic and very much similar the brand identity of “Buffalo Bills”.
3. The logo is too abstract and lacking the conceptual design.

Do you think that the former logo of Buffalo Sabres was a better one?

Bing Logo

Designed by RAZORFISH

Bing, the current web search engine of Microsoft has been included in the category of worst logos for 2009. Interestingly Microsoft has designed the 2 worst logos of 2009, the other one is msn logo

Bing logo design - Top 10 Biggest Logo Design Mistakes

Bing Logo

The problems in Bing logo are as follow:
1. The fonts are freely drawn that even a teen can design using a Corel Draw.
2. The designer said that the logo has been designed from the scratch whereas the logo still looks like a scratch.

Do you think that the word “Bing” is itself confusing?

Kraft Foods Logo

Kraft Foods Inc. is the second largest food company in the world after Nestle SA. The new logo of Kraft foods Inc. has been controversial. It has been criticized by the people labeling as a copy of European Company “Yoplait”.

kraft foods logo design - Top 10 Biggest Logo Design Mistakes

Kraft Foods Logo

Here are the flaws:
1. The logo depicts a daycare company than a food company.
2. The multi colors in the logo are difficult to make sense of.

Does the Kraft Foods Inc. logo look realistic?

Wisconsin Department of Tourism Logo

Wisconsin logo was designed in order to attract the visitors to visit the state of Wisconsin. The odd slogan in the logo has failed to communicate the message of the state to its visitors.

Wisconsin department of tourism logo design - Top 10 Biggest Logo Design Mistakes

Wisconsin Department Of Tourism Logo

Here are the blunders:
1. The man doing the up stands over the typefaces; it’s corny and doesn’t attract the visitors a bit.
2. The choice of colors is poor to reflect the tourists.
3. The typography is at its best to be labeled the worst.

Who would like to pay $50, 000 for Wisconsin logo?

Lending Tree Logo

Designed by Mullen

Lending Tree, the online lending exchange is a web based company running a lead-generation business. The company provides affordable access to mortgages, loans and credit cards. The logo of the company doesn’t reflect the nature of business.

Lending tree logo design - Top 10 Biggest Logo Design Mistakes

Lending Tree Logo

The problem with the logo is that it’s too trendy.

Do you think that lending tree logo misguides people?

Xe Services LLC Logo

Designed by Anonymous

The US based Security Company; Black Water was involved in the shooting of Iraqi civilians that raised massive criticism again the company, so, the company changed its brand identity from Black Water to “XE”, pronounced as (zee).

Black water logo design - Top 10 Biggest Logo Design Mistakes

Black Water Logo

Regardless of this rebranding, experts are not convinced that the new logo would reinforce the image of company. Howard Belk, co-president and chief creative officer of brand strategy firm Siegel Gale, said that: “Now they look more like a spy organization, when [people] hear it, they won’t know how to spell it. When they see it, they won’t know how to say it.”

The problem with the logo is that it’s deceptive and furtive.

Would Black Water get its good image back through delusory rebranding?

You would have guessed by now that even a single flaw in a company logo can ruin your brand image. That’s the consequence of logo design blunders; therefore, the wise decision for a business would be to let its logo be designed by the hands of professional rather than amateur or inexperienced designers. What do you think?

Logo Design Consultant: Moving Ahead

Logo Design Consultants provides business logos and website designs to small business owners.

Operating for two years now, Logo Design Consultant (LDC) have been providing excellent business solutions in the form of Business Logos at affordable logo design prices. They have recently made some remarkable changes to their website design. The changes have been made on the basis of the valuable feedback from customers and visitors over the year which means that LDC fully respects and understands the worth of user feedback.

It was always very easy to navigate www.logodesignconsultant.com but the recent design changes have made the website even more user friendly.

The LDC logo has been transformed into a more stylized and product oriented logo which symbolizes the drive with which LDC is moving on, taking its services a step further every day. The logo still fashions those three trademark bars but in the shape of boxes. In the first letter ”L” the small red box represents small business which merges with the blue medium box representing our logo designing services to give you a logo i.e. the larger Green box, which makes a small business look big.

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Logo Design Consultant New Logo

Also in the latest design the product packages are placed well upfront along with the logo design price so that the visitors can have a firsthand look at what the company is offering and the prices charged. The past designs are demonstrated right on top to give the interested buyers an idea about the quality of services.

Overall, the new design of Logo Design Consultants seems has been designed based on visitor interaction and navigational ease to ensure customer compliance and comfort.

About Logo Design Consultant
Logo Design Consultant was established to cater the needs of small and medium enterprise owners around the globe, looking to revamp or initiate a brand identity of their own. Company’s focus is on cost-effective custom logo design, website, stationery, banner and brochure design services, through unparalleled design quality and efficient customer support.

Press Contact
Bruce Ryder
Senior Design Consultant
Logo Design Consultant,
12647 Galveston Ct
Manassas,VA, 20112
USA
bruce.ryder@logodesignconsultant.com
http://www.logodesignconsultant.com

Ferrari, Marlboro: What’s Behind That Barcode

Keep wondering why a Barcode has replaced the Marlboro logo on Ferrari cars and the track suits of racers? Well, there is a lot going on behind this change.

In September 2005, Ferrari signed an extension of their sponsorship with Marlboro until 2011. This happened at the time when tobacco sponsorship and advertisements became illegal in many countries.

When team Marlboro noticed about the “tobacco advertisement and sponsorship ban” and the fact that they can’t advertise under the sponsorship programs anymore, they dropped their on-car branding on Ferrari. Nevertheless, they very soon came up with a subliminal marketing strategy and changed Marlboro’s logo to the one that has a white background with red rectangles in the foreground (represents a barcode sign).

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Ferrari Marlboro Logo

Previous Marlboro logo on Ferrari

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Ferrari Marlboro Logo

Current Marlboro barcode on Ferrari

Where many other tobacco companies stepped back because of the tobacco advertisement and sponsorship ban, Marlboro decided not to back down. They made a quick maneuver which allowed them to continue their successful streak under the highly expensive subliminal- sponsorship campaign contract with the Ferrari. It is really important here to mention that Philip Morris International Inc., manufacturer of the Marlboro cigarette brand is paying Ferrari between $100 million and $130 million in sponsor cost.

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Ferrari Marlboro Logo

Marlboro decals on racing bikes and cars were one of the most popular decal kits that were available. These days Marlboro also sponsoring the Ducati MotoGP team for whom Casey Stoner (the famous bike racer) rides for, (also branded with the Marlboro “barcode”).

There are two sides of Marlboro’s subliminal marketing strategy;

First; it’s a great marketing tactic that allowed Marlboro to continue their advertising campaign to generate more business, unlike other tobacco companies who dropped their weapons after the tobacco advertisement and sponsorship got banned.

Second; Governments put a ban on smoking advertisings because smoking cause bad affects on the mental and physical health of a smoker on an extreme level, and it is also harmful to those who are close to a smoker in the same extent. As a result, the law-breaking act of tobacco advertisement and sponsorship ban is a miserable act by Marlboro, because if a state has set a law or a rule everyone should abide by its principles. Not like Marlboro who still tries to invoke more people to smoke.

These are the two sides of Marlboro’s subliminal marketing strategy. One is positive, the other is extreme negative. Which side do you think is weightier?

Top 10 Olympics Logo– Mark of the Olympian Spirit

Olympics Logos1 - Top 10 Olympics Logo– Mark of the Olympian Spirit

The special multisport event Olympics features the events covering the summer and winter sports in which thousands of athletes compete for the glory and represent the pride of their nation. Both summer and winter Olympic Games are held alternately after 2 years time. The opening ceremony marks the official commencement of this special sports event whereas the closing ceremony ends with diminishing of the Olympic flame and passing of the flag to the next host nation.

There are a many logos of Olympic Games designed by expert designers representing the host nation for Olympic Games with class and style. Here are a few of the many classical logos of Olympics:

1936 Summer Olympics Logo:

1936 Summer Olympics, officially known as the game of XI Olympiad was held in Berlin, Germany. The 1936 Summer Olympics logo was created by the artist, Johannes Boehland. The logo consists of the German Eagle, one of the symbols of city. The inscription on the side of bell “Ich rufe die Jugend der Welt” means “I call the youth of the world” goes along perfectly well with the 1936 Summer Olympics logo design.

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1936 Summer Olympics Logo

1956 Winter Olympics Logo:

1956 Winter Olympics, officially known as the VII Olympic Winter Games was held in Cortina d’Ampezzo, Italy. The logo features the emblem of Italian National Olympic Committee i.e. the stylized snowflake with the Olympic rings and a star. The dolomites (geological formation of carbonates) in the logo represent the Alpine region “Cortina d’Ampezzo” in style.

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1956 Winter Olympics Logo

1964 Winter Olympics Logo:

1964 Winter Olympics, officially known as the IX Olympic Winter Games were celebrated in Innsbruck, Austria. The 1964 Winter Olympics logo represents the coat of arms of Innsbruck, and portrays the bridge on the Inn River that connects the old town with the Hötting district.

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1964 Winter Olympics Logo

1976 Summer Olympics Logo Design:

The 1976 Summer Olympics, officially known as the Games of the XXI Olympiad, the multi sport event was celebrated in Montreal, Canada. George Huel designed the iconic logo for 1976 Summer Olympics. The logo portrays 3 symbolic elements, the Olympic rings, a running track (top centered) and an ‘M’ for Montreal.

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1976 Summer Olympics Logo

1984 Summer Olympics Logo Design:

The 1984 Summer Olympics, officially known as Games of the XXIII Olympiad were celebrated in Los Angeles, USA. The STARS used in the logo depict the highest aspirations, repetition of star shapes shows the competition spirits. The horizontal bars in the logo portray the speed of the contestants while the blue, white and red colors were chosen to award 1st, 2nd and 3rd prize as a traditional significance.

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1984 Summer Olympics Logo

1992 Summer Olympics Logo:

The 1992 Summer Olympics, officially known as the Games of XXV Olympiad; the sports event was celebrated in Barcelona, Spain. The 1992 Summer Olympics logo was designed by Josep Maria Trias. This Olympics logo depicts the dynamic human figure with the head in blue, arms in yellow and the legs as vivid red that portrays an athlete jumping over an obstacle.

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1992 Summer Olympics Logo

1998 Winter Olympics Logo Design:

The 1998 Winter Olympics, officially known as XXVIII Olympic Winter Games were celebrated in Nagano, Japan. The 1998 Winter Olympics logo highlights a flower with each petal representing an athlete practicing the different winter sport. The petals resemble the snow flakes, so, the 1998 Winter Olympics logo was given the name “Snow Flower”.

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1998 Winter Olympics Logo

2004 Summer Olympics Logo Design:

2004 Summer Olympics, officially known as the Games of XXVIII Olympiad were held in Athens, Greece. The logo depicts a wreath made from the branch of olive tree since olive is considered the sacred tree of Athens. The blue and white colors in the logo go along with the flag of Greece.

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2004 Summer Olympics Logo

2006 Winter Olympics Logo Design:

The 2006 Winter Olympics, officially known as the XX Olympics Winter Games were celebrated in Turin, Italy. The official motto of the 2006 Winter Olympics was: “Passion lives here”. The 2006 Winter Olympics logo represents the Mole Antonelliana as the ice crystals in blue and white, depicting the sky and snow.

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2006 Winter Olympics Logo

2010 Winter Olympics Logo Design:

The 2010 Winter Olympics, officially known as the XXI Olympic Winter Games were held in Vancouver, Canada. The logo of 2010 Vancouver Olympics were named as Inunnguaq which means “friend”. This special logo was designed by Elena Rivera MacGregor and Gonzalo Allatore. The logo portrays the well known symbol of the Canadian North “Inukshuk” (cairn).

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2010 Winter Olympics Logo

Did you notice anything common in each of the Olympics logo? It’s the 5 interlocking rings that represent the special multisport Olympics. You would have got the point behind each of the Olympics logo design i.e. the nations where the Olympics are being held ensures that their emblem for Olympics portrays the Olympian spirit and mark of that nation.